41 percent of Netflix users are watching without paying, thanks to password and account sharingĪccording to KillTheCableBill, the majority of Netflix subscribers now share their account details with others. That’s a loss of almost 1.3 million North American users in six months.Īccording to research from Ampere, about four-fifths of people aged 18 to 34 in the US are either Netflix subscribers or have access to the service through their families or shared passwords. According to the company, those two countries account for 73 million (.xlsx) of its users. Netflix now combines the US and Canada into its regional subscriber count totals. Around 75 million US and Canadian adults have a Netflix subscription Still, with Disney+ alone accounting for 44 million subscriptions, it’s clear Netflix has plenty of work to do. Technically, Disney has around 221 million subscribers, but its figures count Hulu and ESPN+, which come bundled with Disney+ as two additional subscriptions and don’t accurately list the number of paying customers. In Q2 2022, Netflix announced it had 220 million subscribers now turning to Netflix worldwide. While the #2 streaming service, Amazon Prime, may be able to boast about its equally large subscriber base (estimated at 200 million in April 2021), it’s unclear how many of its Amazon Prime members are using its Prime Video service. Despite more competition, Netflix still has the largest subscriber count in 2022 What numbers matter most for the streaming giant? Here are 50+ Netflix stats and facts that reveal just how big Netflix has become. And not all of it paints a rosy picture for the company. Most Netflix facts and stats focus heavily on the company’s growth numbers and market value, but there’s much more to the streaming service than that. With so much attention pouring its way, industry observers have been collecting reams of data on the company for over a decade now. Netflix is a fairly multi-faceted company. While researching the use of VPNs to securely access Netflix, we struggled to find a really comprehensive source of Netflix statistics, facts, and figures so decided to compile our own. According to the Q2 2022 figures, Netflix now has approximately 220 million global paid memberships, and remains the largest premium video on-demand service in the world.įor perspective, Netflix competitor Hulu ended Q2 of 2022 with 45.6 million subscribers in total. There are no two ways about it: Netflix has had a tough year but is still absolutely dominating the streaming video market.
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